Happy 50th Anniversary, Apple!

WaterField's customized bags and cases have been protecting Apple devices since 1998.  

From the PowerBook G3 to all the innovative devices Apple has launched since, our team has created a stylish case for them. All designed and made in our San Francisco workshop. Thank you, Apple! 

2000

THE POWERBOOK G4

It all started when Steve Jobs announced the Titanium PowerBook G4 at MacWorld Expo in January 2001.

This beautiful machine inspired us to design a line of products befitting the cool, stylish TiBook.

* PowerBook G3 in photo.

SleeveCase

Custom-fitted for the Titanium PowerBook G4 with a plush interior and bulletproof exterior. A pull-out tab helped remove the PowerBook from its comfortable cocoon.

The SleeveCase continues to protect the MacBook Pro, MacBook Air, iPad Pro, and iPad Air.

Cargo Messenger Bag

For creatives and dotcom entrepreneurs, the Cargo brought the cool bike messenger vibe into the office. The authentic airline buckle was a conversation starter.

Racer X

IT administrators and tech workers opted for the Racer X which featured a real mountain bike grip for the handle.

VertiGo Crossbody

Initially sized for the PowerBook G4, the VertiGo's vertical orientation appealead to many customers.

Cozmo Briefcase

Geared for the enterprise, the Cozmo carried a PowerBook, accessories, and some office files.

2001

THE IPOD

The debut of the Original iPod 5GB in 2001, with a simple click wheel inspired us to make several custom-fit cases for it.

Super Dooper Case

It let you carry your iPod and earphones everywhere. Clip the case onto your belt or pants and go hands-free.

Sleeves for iPod

The custom-fit Sleeves evolved to accommodate the iPod Nano, Mini, and Shuffle. It included an "eyepatch" to secure wire earbuds.

Jackets for iPod

As the iPods got smaller and lighter, so did the cases needed to protect them.

Gear Pouches

Organizing all iPod accessories became necessary as people carried their music everywhere. The Gear Pouches had plush protection and kept everything together.

2007

THE IPHONE

The iPhone spawned several new cases, from custom-fit sleeves to leather holsters, and today's carrying cases.

2010

THE IPAD

The original iPad inspired minimalist carrying cases that stored the iPad and accessories

2003 - 2026

"FUN NEW PRODUCTS"

As Apple introduced innovative devices to support its ecosystem, we developed carrying cases to make them portable.

2003

Case for iSight

The iSight was a standalone camera mounted on displays or laptops. The Case kept the iSight + accessories organized in one place, ready to go at a moment's notice.

2006

Case for iPod Hi-Fi Speaker

To maximize listening pleasure at home, Apple introduced this hi-fidelity speaker for the iPod. The custom-built Case took it beyond the home by making it easy to transport the speaker, iPod, and accessories.

2007

Case for Apple TV

The "iTV" was a set-top box that synched media from iTunes. Having the Apple TV and accessories organized in one compact pouch saved time and embarrassment when showing the newfangled technology to friends and family.

2013

Case and Saddle for Mac Pro

From the shiny, cylindrical vintage Mac Pro to the rectangular Mac Pro Tower M2 Ultra, our custom-designed cases kept the accessories organized and readily accessible.

2020

Shield Case for AirPods Max

Introduced in December 2020 after COVID lockdown, the AirPods Max took off like a rocket. Although it shipped with its own case, the stylish and compact Shield Case became a popular customer alternative.

2024

Bags for Vision Pro

The futuristic Vision Pro inspired two cases for easy transport — the compact Shield Case and the custom-designed Backpack to carry accessories.